I'm pretty new to online betting and I don't understand reduced juice. I mean juice is the books share in your bet but 5Dimes offers reduced juice. So why wouldn't I choose that over a standard -110?
-110 means your risking 1.10 to win 1. Reduce juice can be -105 or your risking 1.05 to win 1 dollar. So your basically paying half of what you would normally pay. Basically your getting 50% off.
Reduce juice is one way to get your to play at their book. Just like any discounts at any store incentive to get you in there. There is no reason why you wouldn't want to play with reduce juice. But sometimes it comes with condition, like you can have reduce juice "BUT YOU CAN'T HAVE OTHER BONUS". I.E. Betphoenix offers reduce juice and no bonus or you can take 100% freeplay bonus and regular juice.