SBR speaks with PlatinumSportsBets(SBR rating C-). Owner, Ali Eltaib, tells SBR about the early lessons learned as a credit-player’s sportsbook trying to establish a presence in the post-up business. Ali recalls initially sustaining losses due to poor marketing decisions and over-generous deposit bonuses. Although this bookmaker is attempting to succeed offering reduced juice, Platinum is taking steps toward a more sustainable business model. Online wagering limits and bonus maximums have been reduced and professional action has been limited. PSB, having just completed its sophomore football season, has been upgraded to C- and will be further evaluated after latest website upgrades are complete. The book is still attempting to find its niche and players should use caution while PSB is tested further.
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